The Ultimate Guide to Building the Worst Product
Let's face it. There's a gap between what developers care about and what users care about. In this session we'll explore what happens when we ignore this simple fact. We'll discuss what UX is and why the user's experience matters, how to think like your users, and some new rules we can all get behind. After all, UX is more than just about visual design, but also about making sure systems are set up in a way that makes them easy for people to actually use.
About Alisa Herr
Alisa is a multi-disciplinarian who loves flexing her skills in strategy, data analysis, empathy, design, and web development. In 2016, she established Unity as a digital agency for community-focused businesses. A North Carolinian to the bone, Alisa is from the Triangle, has a bachelor’s degree in psychology from Appalachian State University, a master’s degree in library and information science from UNC Chapel Hill, and ardently defends her preference for Lexington style bbq. She is a mom, wife, public speaker, open source evangelist, and serves on the community board of AIGA Raleigh as the chair of the Women Lead Initiative.
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